> For the complete documentation index, see [llms.txt](https://esm-x.gitbook.io/esm-x-whitepaper/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://esm-x.gitbook.io/esm-x-whitepaper/esm-x-solutions/for-brands.md).

# For brands

<mark style="color:red;">**Problem**</mark>

Brands have trouble reaching younger, ad-avoider consumers, as the traditional marketing channels are not effective in reaching the digital generation. This is exponentially true for crypto users who are advanced content consumers and adblocker, VPN, Brave browser etc. to get rid of ads.

<mark style="color:green;">**Our solution**</mark>&#x20;

The team of ESM X offers a unique marketing solution for web3 brands to reach potential customers in an authentic environment through branded gaming tournaments. &#x20;

&#x20;

**True engagement** - Gaming competitions and the marketing campaign built around them do not only result in high reach, but also high engagement thanks to active participation.\
\
**Brand KPIs** – Brands can create their own competition fitted perfectly for their image and business goals by adding special actions like a registration, social following, filling of form… basically any task can be added as a requirement of participation. Moreover, the marketing channels and methods will be also aligned with the goals of the campiagn.&#x20;

**One-stop-shop** - Thanks to the in-house expertise and many years of experience in both gaming and the crypto world, the ESM X team handles the whole process from organization to marketing and execution.

**Real-life experience** – Web3 gaming lacks real-life interactions as there aren’t large-scale offline tournaments yet like in esports. With Gamerland, web3 brands can create memorable experiences for their audiences in the physical world as well.

**Kick-off program** - To support small and freshly started (legitimate) web3 businesses, ESM X created a program where companies can benefit from a fully blown tournament campaign in return of solely their native tokens.&#x20;

\ <br>


---

# Agent Instructions
This documentation is published with GitBook. GitBook is the documentation platform designed so that both humans and AI agents can read, navigate, and reason over technical content effectively. Learn more at gitbook.com.

## Querying This Documentation
If you need additional information that is not directly available in this page, you can query the documentation dynamically by asking a question.

Perform an HTTP GET request on the current page URL with the `ask` query parameter, and the optional `goal` query parameter:

```
GET https://esm-x.gitbook.io/esm-x-whitepaper/esm-x-solutions/for-brands.md?ask=<question>&goal=<endgoal>
```

`ask` is the immediate question: it should be specific, self-contained, and written in natural language.
`goal` is optional and describes the broader end goal you are ultimately trying to accomplish on behalf of the user. GitBook uses it to tailor the answer towards what is most useful for that goal.

The response will contain a direct answer to the question and relevant excerpts and sources from the documentation.

Use this mechanism when the answer is not explicitly present in the current page, you need clarification or additional context, or you want to retrieve related documentation sections.